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HeadlineAnother commercial with Paul SImon song

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Jon
Oct-26-2010, 05:08 GMT
Unknown

Tonight I saw a commercial for a car, I think Honda, where the entire commercial they played (just the ending) of Only Living Boy in NY. It was the harmonizing up till "Here I Am", and it was the Simon and Garfunkel studio version.

Sorry, I could not find a link.

 
[Readers: 1796 ]

Ian
Oct-26-2010, 08:52 GMT
USA - United Staates America

Just thinking about that part of that song used in a commercial,you can see how it would work. I don´t know where I stand on this issue. On one hand,some think it cheapens the song,by messing with the visual pictures the song may create in the listeners mind,but on the other,it can quite simply attract someone to seek out the full song and perhaps a New fan will be born. It´s happened to me before on a couple of instances.

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Forum guest
Oct-29-2010, 01:23 GMT
Unknown

so I just saw that commercial on the world series, for Honda. So, Paul gets richer. On the other hand, that music is so compelling, I may go out and buy an accord!

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Forum guest
Feb-25-2011, 05:51 GMT
Canada

Personally I would be more inclined to get rid of my Paul Simon albums. you would think that an artist who made his career from Americans would support American industry. Shame on you Paul.

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Jay
Feb-25-2011, 06:12 GMT
USA - United Staates America

Oh don´t be such a drama queen! lol He just self financed an album, plus he wrote the song so if he wants to make a little money off of it and advertise it on a commercial then that´s his thing. It does nothing to change the fact that it is a good song.

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DannyJ
Feb-25-2011, 10:22 GMT
United Kingdom

Jay, I agree!!! Compelling indeed.

Besides, it was the car company that wanted to use the music. I hardly think Paul went to them. To hear Paul´s music in commercials is brilliant. It is a sincere form of flattery, and opens up our world to a whole new generation. It´s all good.

Patriotism is one thing, but honestly, someone needs to get a grip! Lol...

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DannyJ
Feb-25-2011, 10:25 GMT
United Kingdom


http://www.youtube.com/watch?v=StZj-G2elXU

The 34mpg Accord... what the? Is that supposed to be a selling point? My VW gives me 55mpg, and goes like stink!

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Phil
Feb-25-2011, 13:45 GMT
USA - United Staates America

Honda has two manufacturing plants in the U.S. I gave up on the ´made in America´ thing a long time ago. Bought a ´91 Ford escort and later learned it was made by Mazda. The industry is global now.

Any (respectable) company and product using PS keeps him in the public´s consciousness. It´s good.

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massecb
Feb-26-2011, 00:41 GMT
Unknown

If the commercial is called clouds, shouldn´t they use the S&G song "Cloudy?"... just a thought ;)

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Forum guest
Feb-26-2011, 03:28 GMT
USA - United Staates America

the song adds a grace and a sense of high purpose that the car does not produce or warrant. Of course, that is the point of using music in a commercial. Unless you record the music as an MP# and play it in a continuous loop as you drive, you can count on the actual experience of driving the thing to be much more prosaic.
Obviously, the music is Paul´s to do as he will, but there is no doubt that he previously spoke publicly and disparagingly about selling music for adds. And I don´t really think its all that far from the shot he takes at Jay Z in a pretty current song. What´s the difference between licensing you music to sell cars or you image to sell clothes?

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Ans
Feb-26-2011, 08:52 GMT
Netherlands

I don´t think he takes a shot at Jay Z, that is a misinterpretation, Paul doesn´t judge Jay Z.

Read the article in the Uncut magazine and you will understand Paul a lot better.

As for selling his music for adds, the world keeps changing, people keep changing. I am sure Paul will give it some sincere thoughts which music he wants to sell to which company and for which commercial it will be used. And as said before, Paul self financed his new album, he can better sell some of his music than stay with WB where he felt himself uncomfortable for many years as all they wanted him to do is write a hit so that they can cash a lot of money.

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Forum guest
Feb-26-2011, 14:20 GMT
USA - United Staates America

Ans, with all due respect, this is the same argument that there is something wrong with a company wanting to make money. That is why the company exists, and Paul himself at the time of Graceland said there was nothing wrong with that as a motive, when people were questioning why the south african musicians worked with him.
I think if Paul did not want to sell his music for ads, he does not have to do it, it is probably not a financial imperative for the guy, he has sold a few albums in his lifetime. He has obviously changed his mind and thinks it is ok. All I am saying is that at one point that was not his position, so people who feel that way now are not necessarily wrong. I don´t think what I said was a misinterpretation, I think it is pretty much a shot at Jay Z, who is not in this picture a musician, but rather a clothes salesman, vs our innocent "the pilgrim". I hardly think it is a complement. Thanks for you advice on how to understand Paul better, though, it has been difficult for me laboring under this lack of comprehension.

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Phil
Feb-26-2011, 14:51 GMT
USA - United Staates America

Based on the interview at JFK library a week or so ago - it most definitely was not ´a shot´ at Jay Z. Simon went to great lengths in breaking down the song as it progressed from personal "questions for the angels" to societal questions (at which point he inserted Jay Z), finally to universal. Jay Z (and it seems it could have been any number of other celebrities) represented ´the culture´. Had it been 40 yrs ago, Simon may have used himself. In fact he did: "I been mothered, fathered, aunt and uncled, Been Roy Halee´d and Art Garfunkel´d".

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Ans  
Feb-26-2011, 15:05 GMT
Netherlands

Hi (would be nice if you also had a name)

I understand that all companies want to make money, the point I was trying to make is that Paul himself felt uncomfortable with WB and that he has the right to leave there and find other ways to finance his new album. What is wrong IMO is that companies like WB should respect artists more and not only force them to write hits. Especially when they already made a lot of money of Paul´s hits in the past. As for Graceland, Paul paid the African musicians very well. Making money wasn´t his only reason why he went to Africa. His first reason was because he was intruiged by their music, the people in Africa voted for Paul to come over there because they wanted to put their music out in the world.

As for Jay Z, he started the clothingline Rocawear and is still a co-owner so yes, he is besides a musician also a clothes salesman ;-)



  [Readers: 1795 ]

Phil
Feb-26-2011, 15:17 GMT
USA - United Staates America

not to belabor - but I do think Simons thinking has changed as he got older.

Now - with the career, the recognition - I think he still wants to be ´relevant´ - in the mind of culture today. He won´t sell 10 million copies of the new album - but Honda has sure put him back in the heads of a lot of people.

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